Services
Nothing is impossible, only improbable
Strugatsky brothers
EVENTS
We organize exhibitions and conferences, ceremonies and business missions, festivals and fairs. We take care of every detail, from venue search and stage design with construction management, to speakers search and content production, no matter the event for 50 or 50 thousand participants we do.
EXHIBITIONS
We offer an entire project lifecycle, from exhibition strategy and proposition development, through to booth design, construction and event management. Our understanding of exhibition management will deliver you the maximum effect.
DESIGN
By developing knowledge and requests of our clients and their target audience, we build design solutions that drive results. Our inspired team of design, strategy, and production specialists, work together to create best solutions in 2D, 3D or web design, invent the proper content for your marketing materials, videos or events.
BUSINESS TRAVEL
We work as destination management company for most of the Russian and CIS cities for booking hotels, transfers, visa support and interpreting services for incoming delegations. Also we provide travel services and support your MICE- events all over the world.
Top projects
The air is full of ideas. They are knocking you in the head all the time
Henry Ford
Russia at World Expo 2017
The WORLD EXPO is the largest international event in the exhibition world, it is a unique platform for open dialogues between countries and to find joint solutions to contemporary problems.
Business Event LLC literally struck gold with EXPO-2017. For the first time since the groundbreaking 1851 London EXPO, the Russian Pavilion was awarded the honorary gold medal of the Bureau International des Expositions.
International Specialized Exhibition EXPO-2017 was held on June 10 – September 10, 2017 in Astana and was dedicated to Future Energy. 115 countries and 22 international organizations participated in the event. EXPO-2017 attracted over 3,860,000 visitors.
Main results and achievements of the Russian Pavilion at EXPO-2017:
• Gold Award of the Bureau International des Expositions;
• over 800,000 visitors, including 500 official delegations;
• 8 week-long tracks;
• over 150 business events;
• Russian Regions Culture Festival organized by the Russian Pavilion;
• exhibition area in excess of 1000 sq.m.;
• over 13,000 reporters from around the world.
The Russian Pavilion welcomed the President of the Russian Federation Vladimir Putin, Prime Minister of the Russian Federation Dmitry Medvedev, top officials from countries participating in the EXPO, including the President of Kazakhstan Nursultan Nazarbayev, as well as heads of international organizations and major global companies.

The Ministry of Industry and Trade of the Russian Federation organized Russia's participation in the event. Denis Manturov, the Minister of Industry and Trade of the Russian Federation, served as the head of the Organizing Committee.
The highest award conferred upon the Russian Pavilion reflects the Bureau International des Expositions' appreciation of our team effort. This was a long-term project, and we are happy that our hard work and the Russian Pavilion's contribution to the success of the Exhibition were recognized by event organizers. We would like to thank our partners, sponsors, and business program participants for their support.
Russia has been a regular EXPO participant since 1851, but we have never had the honor of hosting the exhibition. We submitted our bid for EXPO-2025 and would like to hold it in Ekaterinburg. In my opinion, our Gold Award in Astana proves that Russia is able and worthy of organizing such a large-scale event,
the Minister emphasized.

George Kalamanov, the General Commissioner of the Russian Participation at EXPO-2017 and Deputy Minister of Industry and Trade of the Russian Federation, shared,
We are not going to stop here and have already applied to host EXPO-2025 in Ekaterinburg. Due to its developed transportation system, the city of Ekaterinburg is a perfect location for an international exhibition which will attract visitors from all over the world.
The Russian Pavilion showcased the national potential for ensuring future global energy security. The slogan of Russia as the planet's energy potential was further elaborated through the Russian Arctic display.
Approximately 200 national enterprises and regions were invited to participate in the Russian section of EXPO-2017. The Russian Pavilion partners included Joint Chemical Company URALCHEM JSC, Rosatom State Atomic Energy Corporation, PJSC Transneft, PJSC Rosseti, PJSC Mining and Metallurgical Company Norilsk Nickel and other companies, as well as a few Russian regions, including the Republic of Tatarstan, Sverdlovsk and Chelyabinsk Regions, Moscow City Government, St. Petersburg City Administration, etc.
The second floor of the Pavilion hosted business events. EXPO-2017 Contact Exchange served as the venue for over 150 business meetings and talks and the signing of international agreements.
Russian Regions Culture Festival featuring top performers from Samara, Omsk, Ulyanovsk, Chelyabinsk and Sverdlovsk Regions, Altai Territory, Republic of Tatarstan, Moscow, and St. Petersburg became a key event of Russia's EXPO-2017 culture program.
INNOPROM
The main Industrial Trade Fair of Russia.The event is held annually in July in Yekaterinburg and welcomes more than 50 thousand visitors.
Covering an area of 50 thousand sq. m."Innoprom" receives more than 600 exhibitors from 70 countries, including Russian and international industrial giants and mid-sized companies.
Important business sessions are organized with the participation of leading industrial companies and associations, federal level activities with the participation of the heads of the Russian government, ministries and departments as well as discussions with international experts, such as the ex-CEO Jack Welsh or the president of the Union of Machinists of Germany, Dr. Reinhold Festge are held within the framework of the Innoprom agenda.
Russia at World Expo 2010
The WORLD EXPO is the largest international event in the exhibition world, it is a unique platform for open dialogues between countries and to find joint solutions to contemporary problems.
Whilst working on the Russian exposition at the World EXPO 2010 in Shanghai, of which the theme was "Better City - Better Life", we created "a city of the future through the eyes of children".
The walls of the exposition were built with vivid emotional blocks, featuring images from children participants that drew what their dream city looks like during a specially organized drawing competition.
The exhibition was held for six months, during which time the Russian pavilion was visited by 7.5 million people.
At the end of the exhibition, Russia won the silver medal in the nomination "Best development of the theme".
BUSINESS MISSIONS
The business mission is outreach activities aimed at promoting foreign trade activities of exporters on target markets.
Each business mission is an information platform which allows companies and representatives of state authorities to establish new business relationships with potential customers and partners in the country of the event.
We organize business missions in various formats depending on the specific country and the wishes of the participants: this may include small exhibitions or only consist of various discussion formats: plenary sessions and round tables, b2b meetings, visits to production sites of local companies and more.
As of now we have organized business missions to countries such as Iran, Japan, Egypt, Bahrain.
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«MY HISTORY» EXHIBITIONS
The series of multimedia exhibitions "My History" is dedicated to the history of our Motherland from ancient times to present day.
"Rurik", "Romanov", "From great turmoil to the Great Victory", these exhibitions have been an unprecedented success in different cities of Russia, they have been visited by more than 1 million people.
Our company carried out 4 exhibitions in Moscow in 2014 and 2015, St. Petersburg in 2015 and Krasnodar in 2014 with a total area of more than 15 000 sq.m
The project was created with the support of the Presidential Administration of Russia, the Ministry of Culture of the Russian Federation, the Government of Moscow, the Moscow Patriarchate.
RUSSIA-CHINA EXPO
It is a new congress and exhibition platform of Russia and China, an exhibition and forum, intended for the development of bilateral cooperation projects.
The Russia-China Expo includes more than 100 exhibiting companies from each side, 2, 5 thousand sq.m. of exposition and official delegations of Russia and China at the highest level.
Russian and Chinese companies display their products and technical development within the framework of the exhibition, and during the business program discuss priorities for the development of bilateral trade and economic relations.
Event organizers are the Ministry of Economic Development and Ministry of Industry and Trade of Russia, the Ministry of Commerce of China and the People's Government of Heilongjiang Province.
The first Russia-China Expo was held in Harbin in 2014.
Since then a tradition has been established to hold the annual Expo alternatively in Russia and China.
Russia at Hannover Messe
Being invited by German government Russia became the Partner Country of the main International industrial trade fair Hannover Messe in 2013.We was the official organizer of the Russian participation in the exhibition.
As an official Partner Country, Russia was represented by a record number of companies – more than 160 participating companies on the area of 5000 square meters.
The theme of the Russian participation at Hannover Messe 2013 was “Global industry”.
The main point of interest of the whole Russian exposition was the central booth of the Russian Federation with expositions of large national industrial corporations.
Russian programme at Hannover Messe consisted of different events on the most important themes of the international industrial agenda, including the Russian-German business summit and the conference for investors «Russia: Market. Entry. Opportunities».
INDUSTRIA AWARD
The National Industrial Award "Industry" of the Russian Federation was created by the Russian Ministry of Industry in 2014 in order to facilitate the introduction of advanced technologies in industrial production.
Every year up to 100 Russian companies send in applications for this award from which the advisory council selects the winner.
The presentation of the award, the award ceremony, which is held annually in July, is at the Innoprom exhibition.
In 2014 and 2015, the awards were presented to the winners by the Russian Prime Minister Dmitry Medvedev.
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Business Units
The whole is more than the sum of its parts
Aristotle
Clients
The key is to set realistic expectations, then exceed customers, preferably in unexpected and helpful ways
Richard Branson
Formika nowadays is one of the most professional teams in our country; it can create events on an international level. They have an ambitious mission to set up ”Russian Hannover Messe”, international industrial forum inside the country and they cope with it like with dozens of other projects worldwide.
Alexey Zharich, UVZ
It`s not a secret that the success of any project significantly depends on its right presentation to potential partners. Formika is one of the few Russian teams that offers full range of exhibition services and helps to establish contacts on high level. Its productive cooperation with the biggest Russian and international companies and authorities is a bright confirmation of that.
Andrey Kozitsyn, CEO, UMMC
Fanuc is the global company with high quality standards. And we confirm that FORMIKA creates events on a high international level.
Fanuc Russia
In Formika they know how to make huge projects and to work with the biggest Russian companies.
Feliks Vinokur, President of “PC Transport Systems”, JSC
Our team
Choose a job you love, and you will never have to work a day in your life
Confucius
Maxim
Zverkov
President of the company
To keep company flexible no matter how large it is – that`s the aim.
Julia
Shuvalova
CEO Formika Expo
Never rest on your laurels, new day - new step.
Ekaterina
Degay
CEO Formika Lab
Only madmen that think they can change the world eventually do it.
Anton
Atrashkin
Vice President
Unhacked solutions in the ideas world.
To keep company flexible no matter how large it is – that`s the aim.
Never rest on your laurels, new day - new step.
Only madmen that think they can change the world eventually do it.
Unhacked solutions in the ideas world.
Elena
Sokolova
Special projects department head
Usually convert a thought flight to action plan.
Ekaterina
Egorycheva
CEO Business Event
Either you create the world or the world makes it with you.
Natalia
Kolesnikova
Chief Creative Officer
Everything is changing and you need patience to find a favoring wind. But changing ourselves we move to success.
Tatiana
Abdulmenova
CEO Promo Travel
We don`t make marketing. We just respect our clients.
Usually convert a thought flight to action plan.
Either you create the world or the world makes it with you.
Everything is changing and you need patience to find a favoring wind. But changing ourselves we move to success.
We don`t make marketing. We just respect our clients.
Contact
The journey of a thousand miles begins with one step
Lao Tzu
Be in touch
+7 (495) 981-5000
2nd Zvenigorodskaya str., 13, building 41, Moscow